Resume
Professional Summary
Skilled Content Manager with proven success in boosting brand visibility and engagement through innovative content and strategic campaigns. Expert in content creation, analytics, and community management. Fluent in English and Spanish, with strong project leadership and collaboration skills.
Featured Skills
Content Strategy Copywriting
Adobe Creative Cloud Public Speaking Audience Analysis Google Suite Social Media Management
Communications Creative Problem Solving Multilingual Qualitative/Quantitative Research Graphic Design SEO SMO Data Analytics Social Engagement
Work Experience
January 2025- February 2025
Finotta, Strategic Content Manager
-Increased engagement rate by over 12%, maintaining a steady average of over 8.5% despite fluctuating market trends
-Led social media initiatives that resulted in an 845.8% surge in total engagements, reinforcing brand authority in the fintech space
-Executed data-driven content strategies that led to a 742% surge in impressions and a 404.1% increase in the follower base, strengthening brand visibility and engagement
July 2023- December 2024
Finotta, Content Marketing Manager
-Spearheaded the creation of 30 pieces of original content monthly on LinkedIn, significantly enhancing brand visibility and engagement
-Analyzed and leveraged social media analytics to inform and refine monthly social media strategies, significantly boosting content performance and follower growth.
-Designed compelling website and social media graphics, improving user interface and experience, and contributing to an increase in web traffic.
September 2022- July 2023
Finotta, Digital Marketing Coordinator/Intern
-Organized 30 social media posts per week to post across several platforms
-Conducted research on Instagram interactions and implemented strategies to promote financial technologies
July 2022- Present (Per Diem)
Hoff Studios, Assistant Creative Director
-Conducted extensive weekly research on Instagram and TikTok media strategies, applying insights to elevate brand presence and audience engagement.
-Devised and executed innovative media strategies, significantly enhancing audience interaction and participation through targeted campaigns.
-Led collaboration efforts, working alongside partnered brands during photoshoots and throughout projects
April 2022- March 2023
Leah Vernon LLC, Personal Assistant and Content Manager
-Conducted several hours of research weekly on Instagram and TikTok media strategy to help promote the brand.
-Recorded content and edited videos to apply to trends on TikTok and Instagram
-Developed media strategies to increase audience interactions
April 2019- September 2022
Health Plus Management, Patient Access Coordinator/Medical Records
-Utilized administrative skills to simplify and explain procedures and services to patients, enhancing patient satisfaction and comprehension.
-Fostered positive relationships with attorneys and retrieval companies, facilitating smooth coordination for medical records and arbitration processes.
Education
September 2019- May 2023
Molloy Univeristy
BS in Digital Humanities and New Media
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